Holden, once a proud emblem of Australian automotive ingenuity, originated in 1856 as J.A. Holden & Co., a humble saddlery in Adelaide. It was founded by James Alexander Holden, an immigrant from Staffordshire, UK. The company underwent several transformations, venturing into car upholstery in 1908, and eventually manufacturing. By 1919, it evolved into Holden’s Motor Body Builders Ltd, becoming a key player in auto body production.
The real automotive breakthrough came after World War II when General Motors (GM) acquired Holden in 1931, renaming it General Motors-Holden’s Ltd. This marked the beginning of Holden as an automaker. The Holden 48-215, launched in 1948, famously known as the “FX”, was the first car wholly manufactured in Australia, symbolizing national recovery and technological independence post-war.
Holden thrived through the mid-20th century, becoming synonymous with the Australian way of life. However, the 21st century posed challenges. Production ceased in 2017, and by 2020, General Motors announced the retirement of the Holden brand. The closure marked the end of an era for Holden designed cars, though GM continues to maintain a presence through imports like the Chevrolet Silverado and Corvette under the GM Specialty Vehicles (GMSV) banner. This transition reflects broader changes in global automotive manufacturing and consumer preferences, notably towards more sustainable and technologically advanced vehicles.
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