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Ram Trucks, commonly known simply as Ram, began its journey as a division of Chrysler in 2010, stemming from a long legacy that dates back to the original Dodge Ram introduced in 1981. This move allowed Ram to focus exclusively on building robust and reliable pickup trucks and commercial vehicles, catering specifically to those needs.

The founders of what ultimately became Ram were part of the Dodge brothers’ original company, established in the early 20th century. These roots are critical as they reflect a heritage built on innovation and rugged durability, traits that are deeply embedded in Ram’s DNA. The brand was initially symbolized by the Dodge Ram, which set a standard for toughness and became an icon of American strength.

Today, Ram stands out in the competitive truck market primarily due to its commitment to power, luxury, and technology. Recent models, like the Ram 1500, have garnered critical acclaim and consumer loyalty by offering advanced features, superior towing capacity, and plush interiors. Their continued success is marked by accolades such as Motor Trend’s Truck of the Year, which the Ram 1500 has won multiple times, proving that Ram is not just maintaining its heritage but evolving to set future benchmarks in the automotive industry.

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