The Toyota Vitz, also known internationally as the Toyota Yaris, is a subcompact car produced by Toyota from 1999 to 2019 in Japan and various other countries. The car was offered in both three- and five-door hatchback body styles, with the name “Vitz” predominantly used in Japan. In other markets, it was known as the Toyota Yaris or Toyota Echo in the first generation. The Vitz was sold through Toyota’s Netz Store dealerships in Japan and achieved significant popularity.

Over its first two generations, which spanned from 1999 to 2010, the Vitz/Yaris garnered impressive sales figures exceeding 3.5 million units sold in more than 70 countries. Notably, the car proved particularly successful in its home country of Japan, where it recorded over 1.4 million sales. The Vitz’s widespread popularity could be attributed to its compact size, fuel efficiency, and reliable performance, making it a desirable choice for urban commuting and daily driving.

Toyota’s decision to produce the Vitz in multiple countries contributed to its global presence and accessibility to a wide range of markets. By utilizing production facilities in Asia and Europe, notably in France, Toyota was able to meet the demand for the Vitz/Yaris in various regions and enhance its competitiveness in the subcompact car segment.

In essence, the Toyota Vitz/Yaris was a well-received and successful subcompact car that catered to diverse markets worldwide, offering a blend

Logo via: