Car show
Presenting sponsor: Have you got the best Holden Commodore?
Six weeks of Commodore owners entering their cars and the crowd voting, with your prize on the line and your logo on every card.
21 Sept 2026 to 1 Nov 2026
What you put in
- Fee
- $2,500
- Prize
- A prize worth about $1,500 for the winning car
What you get
- Your logo on every car card in the show, on mobile and desktop
- Your prize page with a draw date, linked from every ballot
- $1,000 of the fee spent on Meta ads carrying your brand on the creative
- Results post and the winner's build post naming you
- Two member emails and push notifications naming you
- A full report: ad impressions, landings, votes, entries, new members and clicks
The numbers
Floor is the least we would plan on. Planning is what the same model returns with its more generous assumptions. Both are named below.
| You get | Floor | Planning |
|---|---|---|
| Ad impressions with your brand on the creative | 150,000 | 185,000 |
| People reached | 120,000 | 150,000 |
| Landings on the show page | 8,300 | 10,800 |
| People who voted (your prize card in view) | 2,600 | 3,400 |
| On-site logo impressions (card views) | 40,000 | 100,000 |
| Time with your brand in frame, per voter | 1 to 3 min median | 2 to 10 min average |
| New members who joined for your draw | 400 | 850 |
| Draw entries | 600 | 1,200 |
| Cars entered by owners (owner show only) | 100 | 300 |
| Results post plus winner's build post | 2 posts | 2 posts |
| Member email and push naming you | 2 sends to 193+ | 2 sends |
| Brand page follows and outbound clicks | measured, UTM tagged | measured |
How we count
Everything on site is measured, not estimated: landings, unique visitors, time on show, card views, votes, draw entries and new members come from our own tracking tables. Ad impressions and reach come from Meta Ads Manager. The package model spends $1,000 of the fee on Meta ads over six weeks and names its assumptions: cost per landing rises to $0.12 as the audience widens, 31% of landings vote (the Commodore rate, the lower of our two shows), 30 cards per voting session (a fifth of the Vic Park figure), 15% of voters join for the draw at the floor and 25% for planning, and organic sharing adds 30% on top of paid. You get the actual figures in your report either way.
Want this one?
Send a few lines and Marcus will come back with the details and a start date.