The Kia Tasman, introduced in 2025, marks the brand's first entry into the body-on-frame utility vehicle segment, developed with the Australian market as a primary target. Built on a traditional truck architecture, it represents a significant departure from Kia's predominantly monocoque SUV and passenger car lineup. The range includes the X-Pro variant, which positions the Tasman toward more capable, off-road-oriented buyers within the ute segment. Its arrival places Kia in direct competition with established players in one of Australia's most contested vehicle categories.