The Audi Q8 is a top-of-the-line mid-size luxury crossover SUV coupé manufactured by Audi, introduced in 2018 as the pinnacle of the brand's SUV lineup. Production takes place at the Volkswagen Bratislava Plant. Following the successes of BMW's X6 in 2008 and Mercedes-Benz's GLE-Class Coupe in 2015, Audi sought to enter the coupe SUV market with the Q8, capitalizing on the growing popularity of this unique vehicle segment.
The Q8 represents Audi's initial foray into the coupe SUV market under the direction of the brand's new head of design, Marc Lichte. With its launch, the Audi Q8 brought forth a fresh design approach for the brand's SUV range, setting
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