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Oldsmobile Series 60 2nd Gen

1941 – 1948 — USA

The Oldsmobile Series 60 "Special" was a full-size car manufactured by Oldsmobile between 1939 and 1948. It served as the brand's entry-level model, utilizing the GM "A" body platform, which came with more standard features compared to similar models from Chevrolet and Pontiac that shared the same platform. Initially, the Series 60 was powered by a flat head 6-cylinder engine, distinguishing it from the senior models that featured a flat head 8-cylinder engine. One notable marketing strategy incorporated with the Oldsmobile Series 60 was linking it to U.S. Route 66, a historic highway established in 1926. This association with Route 66 lent the car the moniker "Oldsmobile 66" and likely helped to enhance its appeal to consumers with a sense of adventure or nostalgia. During this era, all General Motors vehicles, including the Oldsmobile Series 60, saw an increase in width to accommodate greater passenger comfort. The car was designed to comfortably seat six passengers, with three occupants on both the front and rear bench seats. In summary, the Oldsmobile Series 60 "Special" was a significant model for Oldsmobile, offering customers a more luxurious and feature-rich option in the entry-level segment. Its connection to U.S. Route 66 and the advancements in passenger seating capacity highlighted the brand's innovation and commitment to providing comfortable and stylish vehicles during the pre-war and post-war period.

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Oldsmobile Series 60 Oldsmobile Series 60 2nd Gen

1941 – 1948 — USA

Oldsmobile›Series 60›2nd Gen

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