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Oldsmobile Starfire 1st Gen

1961 – 1966 — USA

The Oldsmobile Starfire is an automobile nameplate that has been produced in three generations since its debut in 1954. The Starfire was first introduced as a convertible concept car in 1953 and then became part of the 1954–1956 Ninety-Eight series convertibles. It shared a prestigious "halo status" with other luxury cars like the Buick Skylark and Cadillac Eldorado. In 1957, all Ninety-Eight series models were named "98 Starfire." During this period, Oldsmobile was a highly popular brand and sought to capitalize on the Space Race of the 1960s. The company leveraged the "rocket" terminology associated with its Rocket V8 engine to align with the space-themed marketing trend. Key Points: 1. The Oldsmobile Starfire is a nameplate used by Oldsmobile for its luxury convertible models. 2. It was first showcased as a convertible concept car in 1953 and later became part of the Ninety-Eight series convertibles from 1954 to 1956. 3. The Starfire shared a prestigious status with other luxury cars like the Buick Skylark and Cadillac Eldorado. 4. In 1957, the Ninety-Eight series models were all named "98 Starfire." 5. Oldsmobile capitalized on the Space Race trend of the 1960s by associating its cars with the "rocket" terminology, such as the Rocket V8