Rising Auto is a Chinese electric vehicle brand established by SAIC Motor, launched in 2020 as a premium EV-focused sub-brand positioned above the mainstream Roewe lineup. The brand targets the domestic Chinese market with battery-electric models drawing on SAIC's collaboration with General Motors and its own in-house electrification platforms. Notable models include the Marvel R, a compact electric SUV co-developed with GM and sold in both China and select European markets, the F7, a mid-size electric sedan, and the R7, a larger electric SUV introduced as the brand pushed toward a more upmarket identity. Rising Auto has also been associated with advanced driver assistance features and over-the-air update capability as standard selling points across its range.
