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Toyota Curren ST200

1994 – 1998

The Toyota Corona EXiV, launched in 1989 by Toyota Motor Corporation, was a luxury hardtop model intended to rival the Carina ED. The name "EXiV" stands for "EXtra impressiVe." Sold solely in Japan through Toyopet Store locations, it was designed to cater to customers seeking a high-end option. This model was closely related to the Carina ED and shared the same platform as the Toyota Celica. Key Points: 1. The Corona EXiV was a luxurious hardtop sedan manufactured by Toyota as a more upscale version of the Corona. 2. Released in 1989, it was targeted at the Japanese market and was exclusively available at Toyopet Store locations. 3. The name "EXiV" represents its aim to be extra impressive in terms of design and features. 4. The model was positioned to compete with the Carina ED, which was available at Toyota Store locations. 5. The Corona EXiV shared the Toyota "T" platform with the Celica, showcasing its sporty and performance-focused elements. 6. Toyota strategically segmented its lineup by offering different models through specific dealership channels, with the Celica primarily sold at Corolla Store locations.