0 followers0 posts

Lincoln MKZ 2nd Gen

2013 – 2019 — USA

The Lincoln MKZ, previously known as the Zephyr, is a mid-size luxury sedan produced by Ford under its Lincoln brand in two generations from 2006 to 2020. The first generation of the MKZ, introduced as the Zephyr in 2006, showcased a new entry-level luxury sedan with distinctive features including Lincoln's signature grille and jeweled quad projector beam headlights. It was marketed as a sophisticated and refined vehicle, offering both gasoline and hybrid gas/electric models to cater to different preferences. Manufactured at Ford's Hermosillo Stamping & Assembly plant in Mexico, the MKZ's first generation ran from 2006 to 2012, creating a foothold in the luxury sedan market with its elegant design and advanced features. The overall design and technological innovations reflected the brand's commitment to luxury and performance, appealing to consumers looking for a blend of style and functionality in their vehicles. In 2007, the Zephyr was rebranded as the MKZ, marking a shift in the model's identity while continuing to build on the success of its predecessor. The transition aimed to align the vehicle more closely with Lincoln's branding and image in the luxury automotive market. The decision to discontinue production of the MKZ in 2020 signaled Ford's strategic maneuver to introduce new models and focus on evolving its vehicle lineup to meet changing consumer demands and industry trends.