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SsangYong Chairman W

2008 – 2017 — South Korea

The SsangYong Chairman is a luxury full-size sedan that was produced by South Korean automaker SsangYong from 1997 to 2017. The car was initially released in 1997 as a high-end executive sedan, marking SsangYong's entry into the luxury market dominated by SUVs and RVs. It was the only sedan in SsangYong's lineup. The first generation of the Chairman was based on the Mercedes-Benz E-Class (W124) platform but featured design elements reminiscent of the W140 S-Class, hinting at the upcoming W220 S-Class design. In 2008, the original model was renamed Chairman H, and a new model, Chairman W, was introduced the same year to refresh the lineup. The Chairman W aimed to further elevate the luxury experience and modernize the design, catering to discerning customers who sought a premium vehicle. Key Points: - SsangYong Chairman is a full-size luxury sedan manufactured by SsangYong from 1997 to 2017. - It served as SsangYong's flagship sedan in a market where the company was more renowned for SUVs and RVs. - The first generation of the Chairman was based on the Mercedes-Benz E-Class platform but featured design cues inspired by the S-Class models. - In 2008, the original model was rebranded as Chairman H, and a new model, Chairman W, was introduced to