The Toyota Pixis is a lineup of compact vehicles that includes kei cars, kei trucks, and microvans. These vehicles are manufactured by Daihatsu but are sold under the Toyota brand, which is owned by the Toyota Motor Corporation. The name "Pixis" is inspired by the words "pixie" or "pixy," likely chosen to convey a sense of smallness and nimbleness associated with the kei car category.
Kei cars are popular in Japan due to their compact size, fuel efficiency, and cost-effectiveness. They are subject to strict regulations regarding size and engine displacement, making them ideal for navigating Japan's crowded urban areas. The Toyota Pixis lineup caters to this market segment by offering a diverse